YOUR SOCIALS SHOULD DO THE TALKIN’ FOR YOU.
Sharp visuals. Strategic content. Brand-aligned growth.
With years of experience designing for both high-engagement influencers and local brands, my social media content and platform design is built for performance. My work blends data-backed insight with intentional branding. What can I say? It’s all about producing results.
But with claimed experience, comes the responsibility of proof. While I’ve had several jobs in both design and social media, the one that has allowed me to truly develop my voice and leadership skills is my current position at Fairwinds Manufacturing.
I began at Fairwinds as a Social Media Specialist II, where I was brought on to support content development and platform strategy. Within two years, I worked my way up to Digital Media Lead—earning trust through consistent creative output, strategic thinking, and a deep understanding of brand voice. The role gave me room to grow, and I took it seriously—learning how to not just make content, but to make content that performs.
Through that experience, I’ve developed a sharp eye for social media design that’s both visually striking and strategically sound. I understand how to build cohesive content systems across platforms, design for engagement (not just aesthetics), and shape narratives that align with real business goals. I’ve worked hands-on with Reels, carousels, brand-specific illustration, and campaign rollouts—creating work that doesn’t just look good, but builds connection, identity, and momentum.
Now, I’m focused on collaborating with brands that are ready to grow—with intention, clarity, and design that actually moves people.
DESIGNING YOUR DIGITAL PRESENCE IS BOTH A SCIENCE AND AN ART FORM.
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DESIGNING YOUR DIGITAL PRESENCE IS BOTH A SCIENCE AND AN ART FORM. •
I create cohesive, brand-aligned content systems built for performance. My social media work focuses on:
CURATING INSTAGRAM PROFILES:
DESIGNING YOUR PROFILE WITH A PURPOSE
Grid curation, custom highlight icons, and visuals that create a strong first impression. Because first impressions? Well, they’re everything.
INFLUENCERS NEED HELP, TOO!
Imposter syndrome is real, but you don’t have to be a Fortune 500 company in order to curate and present your brand!
Whether you’re a micro influencer or have millions of followers, it’s important to put your best foot forward.
Ensuring brand consistency across ALL platforms.
PASSION FLOWER CANNABIS COLLECTIVE
Before I joined, Passion Flower had no established online presence. I had the opportunity to build their social profiles from the ground up—designing a brand-specific visual identity tailored for digital platforms.
Profile Picture
Instagram Highlight Covers
Banner (Available in platform-specific dimensions)
X (FORMERLY KNOWN AS TWITTER)
Clean, cohesive, intentional. From one platform to the next—same voice, same vibe. You get the point.
We Can All Grow Together.
During my time at Fairwinds, I have had the opportunity to significantly enhance our social media presence. Starting with just 2,286 Instagram followers, I successfully increased our follower count to over 6,850.
Our engagement metrics saw a substantial boost as well, growing from reaching 800 accounts per month to an average of 10.3k accounts per month.
Due to extremely restrictive cannabis marketing laws in Washington State, many typical social media strategies were not feasible.
Instead, this growth was achieved purely through innovative marketing campaigns, active engagement, word of mouth, client relationship building, and event participation (including booth design and networking).
Followers Now
6,850+ (& Counting!)
Engagement Now
10.3k accts./ month
Followers Start
2,286 followers
Engagement Start
800 accts./ month
Most Successful Campaigns